In a bold and revolutionary move, leading "phygital" platform collectID officially announces its evolution into ZATAP, which was
first announced in September as a brand new app and consumer-facing brand. The strategic decision to completely change to ZATAP to support both consumer and business operations reflects the company's commitment to changing the way consumers interact with brands landscape and bringing unparalleled joy to its users by enabling seamless integration between the physical and digital realms.
David Geisser, CEO and co-founder of collectID, expresses his enthusiasm for the company's evolution and says, "From our inception in the year 2018 to verify physical items within the digital world, collectID has grown into something more profound. Today, we aim to build a brand which is a source of joy for consumers and resonates with our innovative approach to creating "phygital" products. This has been made possible thanks to our dedicated team and partners, and we are eager to see the positive effects ZATAP can have on users and businesses."
Businesses Just One Tap Away From Your Customers
The ZATAP's B2B operations continued under the collectID name after announcing ZATAP at the end of September, these operations will now change to operate as part of ZATAP Business. ZATAP Business umbrella. The change demonstrates ZATAP's desire to provide a unique platform that allows brands to connect with their customers like never before. This technology guarantees authenticity of products and turns every product into a compelling storyteller, forging stronger bonds with customers.
The main component that makes up ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following features:
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Content Management System: Dynamically Add Content, Run Campaigns
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Data & Insights: CRM to Track Product Interactions and User Engagement
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Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API
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Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code
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Support Services including Customer Support for End Users, Strategy Consulting, Assistance in Content Production and Marketing Execution
ZATAP is poised to set the industry standard for phygital, shaping a future where the products don't just validate but also captivate. Geisser adds, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."
Consumers: One Tap Away from the ZATAP Experience
ZATAP offers consumers an experience that is revolutionary. The app allows users to not only authenticate the products they purchase but also get absorbed in the distinct stories and experiences that each product provides.
Features of Owning a ZATAP Product:
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Digital Meets Physical ZATAP connects physical and digital worlds, offering users an immersive experience where customers can unlock unique content and offers and rewards, and also use their products in a physical dimension (i.e. video games).
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The Authentication System: The application offers a revolutionary authentication system that is based on ZATAP's proprietary technology. The system, which is powered by a combination with encrypted NFC tags and blockchain guarantees the highest security level available on the market, allowing users to verify whether they're buying genuine goods with complete confidence.
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Tickets: These products can be used to obtain tickets for entry into venues and other special events, making use of the power of a ticket to gain access only.
About ZATAP
ZATAP is a cutting-edge Product Cloud Platform that redefines the way that consumers interact to their favourite brands. Their mission is to create a positive experience for people by bringing physical products into the digital realm and clashofcryptos.trade delivering a truly immersive physical experience for both fans and consumers. With the offices of Switzerland in Switzerland and New York City, ZATAP is a partner for global companies such as Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.