In a bold, transformative move, leading "phygital" platform collectID officially announces its evolution into ZATAP, which was
first announced in September of this year as the company's brand-new app and brand for consumers. The strategic decision to completely move to ZATAP to support both consumer and business operations is a sign of the company's dedication to revolutionizing the brand-consumer interaction environment and providing unparalleled pleasure to its users by enabling seamless integration between the digital and physical realms.
David Geisser, CEO and co-founder of collectID, expresses his enthusiasm for the company's growth and says, "From our inception in 2018 to authenticate physical products in the digital realm, collectID has grown into something more profound. We are now working to create a brand that delights users and matches our creative approach to developing "phygital" products. This is possible thanks to our dedicated team and our partners We are eager to see the positive impact ZATAP has on both users and businesses."
Businesses Just One Tap Away From Your Customers
The company's B2B operations continued under the collectID name following the announcement of ZATAP on September 1, they are now set to transition to operate as part of ZATAP Business. ZATAP Business brand. This transition reinforces ZATAP's commitment to create a unique platform for brands to interact with their consumers like never before. The technology assures authenticity of the product and makes every product an intriguing storyteller, thereby creating more powerful bonds with customers.
The major part of ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following features:
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Content Management System: Dynamically Add Content, Run Campaigns
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Data & Insights: CRM to Track Product Interactions and User Engagement
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Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API
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Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code
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Support Services including Customer Support for End Users and Strategy Consulting, as well as assistance with Content Production & Marketing Execution
ZATAP is poised to set the industry standard for phygital creating a future where products not only authenticate but also excite. Geisser adds, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."
Consumers Just One Tap Away From the ZATAP Experience
ZATAP gives consumers a revolutionary experience. The application enables them to not just authenticate their products but also to immerse themselves in the distinct stories and experiences that each product offers.
Features of Owning a ZATAP Product:
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Digital Meets Physical: ZATAP bridges the gap between the physical and digital worlds, offering users an immersive experience where customers can unlock unique content and offers and rewards, and also use their services in the physical dimension (i.e. gaming on video).
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Authentication System: The app has a state-of-the-art authentication method that utilizes ZATAP's exclusive technology. This system, built on a combination of secure NFC tags as well as blockchain, ensures the highest security available in the marketplace, allowing users to verify whether they're buying genuine merchandise with confidence.
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Tickets: These products can be used to obtain tickets for entry into venues and other special events, making use of the power of a ticket for www.metooo.io exclusive access.
About ZATAP
ZATAP is an innovative Product Cloud Platform that redefines the way that consumers interact to their favourite brands. Their goal is to make people happy by connecting physical products with the digital world providing a full-immersive physical experience for both fans and consumers. With headquarters in Switzerland in Switzerland and New York City, ZATAP works with businesses globally like Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.