In a bold, transformative move, the leading "phygital" platform collectID officially announces its evolution into ZATAP, which was
first launched in September as a brand new app and brand for consumers. This shift in strategy to fully move to ZATAP to support both business and consumer operations underscores the company's commitment to revolutionizing the brand-consumer interaction landscape, and bringing a new level of joy to its users by enabling seamless connectivity between digital and physical realms.
David Geisser, CEO and co-founder of collectID David Geisser, co-founder and CEO of collectID, expresses his excitement about the company's development, stating, "From our inception in 2018 to authenticate physical products in the digital realm, collectID has grown into something far more significant. Today, we aim to build a brand that delights consumers and resonates with our creative approach to developing "phygital" products. This is possible thanks to our dedicated team and our partners We are looking forward to seeing the positive impact ZATAP will have on businesses and end-users."
Businesses one tap away from Your Customers
The company's B2B operations continued to operate under the collectID name, following the announcement of ZATAP at the end of September, these operations will transition to operate as part of ZATAP Business. ZATAP Business brand. The change demonstrates ZATAP's desire to create a unique platform that allows brands to connect with their consumers like never before. The technology ensures product authenticity and makes every product an intriguing storyteller, thereby creating stronger bonds with consumers.
The most important component that makes up ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following features:
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Content Management System: Dynamically Add Content, Run Campaigns
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Data & Insights: CRM to Track Product Interactions and User Engagement
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Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API
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Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code
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Support Services Helping Customers for End Users, Strategy Consulting, Assistance with Content Production and Marketing Execution
ZATAP is set to establish the standard for phygital products in the market creating a future where products are not just authentic but also excite. Geisser adds, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."
Consumers: One Tap Away from the ZATAP Experience
ZATAP gives consumers a revolutionary experience. The app allows users to not only authenticate their products but also immerse themselves in the unique stories and experiences each product provides.
Features of Owning a ZATAP Product:
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Digital Meets Physical: ZATAP connects physical and http://xunlianquan.com/home.php?mod=space&uid=856904 digital worlds, offering users an immersive experience, where users have access to exclusive content, offers and rewards, and also use their products in a digital dimension (i.e. video games).
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The Authentication System: The application boasts a cutting-edge authentication system that is based on ZATAP's own proprietary technology. The system, which is built on a combination of secure NFC tags as well as blockchain provides the best security level available on the market, allowing users to verify that they are authentic products without hesitation.
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Tickets: The products can be used to obtain tickets for entry into venues and special events, leveraging the power of a ticket for access to exclusive events.
About ZATAP
ZATAP is a cutting-edge Product Cloud Platform that redefines the way that consumers interact to their favourite brands. Their goal is to create a positive experience for people by connecting physical goods with the digital dimension and delivering a truly immersive physical experience for consumers and fans. ZATAP has headquarters in Switzerland in Switzerland and New York City, ZATAP is a partner for global companies including Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.