Amazon’s Prime Day, the company’s annual sales event that’s now its biggest, will be held this year on July 16, starting at 12 PM PT/3 PM ET, and will feature over a million deals, the retailer announced today. One big change this time around is the event’s length - last year, Prime Day ran 30 hours, but this year’s event will run for 36 hours. In addition to being the longest Prime Day to date, the event will also expand to new markets this year, says Amazon. Australia, Singapore, Netherlands and Luxembourg will join the other countries hosting Prime Day this year, which includes the U.S., U.K., Spain, Mexico, Japan, India, Italy, Germany, France, China, Canada, Belgium and Austria. As in previous years, Amazon is touting deals across product categories, Sales like TVs, smart home, kitchen, grocery, toys, fashion, furniture [https://furnituresales.shop/], appliances, back-to-school supplies and everyday essentials. Of course, Amazon will again mark down its own devices for Prime Day, and it’s teasing some of its deals in advance. Da ta has been created by GSA C ontent Generator DEMO.
The retailer says it will offer "double the deals" on Amazon devices, including the lowest prices to date on Echo, Fire TV and Fire tablets. The expanded number of deals comes from Amazon now owning more hardware brands. For example, it acquired the smart doorbell maker Ring earlier this year, and the smart camera and doorbell startup Blink back in December. Today, it’s selling a suite of home security products that includes these brands and others, like its own Echo Dot and Amazon Cloud Cam. These could be the "home security devices" that will be newly on sale this year during Prime Day, beauty (www.furnituresales.shop) alongside the Echo Show. Also new this year is Amazon bringing Prime Day to Whole Foods. Prime members shopping in-store can take an additional 10 percent off hundreds of sales items and will receive other deep discounts on popular products, Amazon says. Plus Prime Rewards Visa card members will receive double the rewards - 10 percent back - July 14 through 17 when shopping Whole Foods.
This list includes the new Delta Trinsic Touch2O, the first Alexa-enabled kitchen faucet; Coleman RoadTrip LXE portable propane grill; Fingerlings Light Up Unicorn Mackenzie; an Audible Original production, Hi Bob! Bob Newhart sitting down with guests Sarah Silverman, Will Ferrell, Lisa Kudrow, Jimmy Kimmel, Judd Apatow and Conan O’Brien; an exclusive version of the Moto G6 64 GB, and more. Amazon is kicking off the Prime Day deals starting immediately, however. During Prime Day, Amazon is adding 50 percent more Spotlight Deals, and will feature deals across the following: Watch a Deal (deal notifications from the Amazon app); Prime Day Sneak Peek (sneak peek at deals in the app from July 9-15); deals by Popular Interests (deals organized by 40 of the most shopped interests); Alexa Shopping (ask Alexa for deals); Amazon Prime Credit Cards (5 percent back on Prime Day purchases). To encourage Alexa shopping this year, Amazon is offering customers a chance to win a sweepstakes where a grand prize winner will get an Alexa-enabled 2019 Lexus ES, a complete Alexa smart home package and more. This is a big step up from the Alexa shopping perks from last year, which included $10 for first-time Alexa voice shoppers. Prime Day began as a way to drive more consumers to subscribe to Amazon’s annual Prime membership program, which now has more than 100 million paid members. However, because of the numerous deals available, it’s also become a sales event that outpaces Black Friday, Cyber Monday and other sales holidays for Amazon. Prime Day 2017, for example, was the biggest sales day in history for Amazon, up 60 percent from the year before.
Epic fantasy series, theatrical film releases, Rihanna, MLB and football all share space on a common platform: Amazon Beauty's Prime Video. It's where you can watch the latest Savage X Fenty fashion show, originals such as Sound of Metal and The Boys or furniture live concerts from artists like Carrie Underwood. The service tends to come behind Netflix, Disney Plus and Hulu in discussions about streaming, and teeters somewhere close to HBO Max's massive subscriber numbers with over 75 million users. Yet the tech and retail giant's streaming arm is muscular in its own right with lots of high-quality original shows and movies, an impressive back catalog of older favorites (and B-movies you haven't heard of), Yankees games on Fridays and NFL on Thursday nights. If you already subscribe to Amazon Prime for the free shipping, the video offering is a really great included perk. And if you don't, it may still be worth paying $9 a month for, especially if you're interested in any of its Amazon Originals or its large movie selection.
On the other hand, Prime Video is more of a companion service to Netflix and Hulu, and weaker overall than both. It can't replace Netflix's massive catalog of originals and hit shows, and can't compete with Hulu's vast collection of TV both old and newly aired. If you don't already have a Prime subscription we'd definitely recommend choosing one of those two first -- but chances are you already get Amazon's video part for free. The setup works in two ways. If you are one of the 150 million-plus people worldwide who subscribe to Amazon Prime for the free two-day shipping ($15 per month or $140 per year), Prime Video is included with the service. If you don't have an Amazon Prime account, you can still subscribe to Prime Video for $9 a month, which is one dollar less than Netflix's Basic Plan, and a few bucks more than Hulu's base ad-supported plan. Prime Video subscribers can add on subscriptions to HBO, Showtime, Starz, Paramount Plus and several other channels for an extra monthly cost as well.